Associate in Logistics

By implementing an effective logistics management, businesses can both increase their reduced sales and profitability in the domestic market and play a more effective role in the global market.

In order to solidify their place in the market and provide goods/services to the customers at economical prices, businesses implement logistics management to reduce their inventory, distribution, storing and management costs and become a firm that understands the customers and responds their requests before other firms by establishing better relations with their suppliers, making the relations between manufacturing, R&D, purchasing, foreign trade, and logistics departments within the internal supply chains more effective, and creating faster and more optimal logistics models in distribution.

Logistics is the effective and efficient planning, implementation, and control of any products, services, and information flow to meet the customers’ needs. While it was known as a military term in the past, logistics has now become a term used in the business world to describe the transport activities. Today, Logistics Management is defined as a step of the “supply chain process” where “the two-way movement and storing of the products, services and information flow, from the starting point of the raw materials to the end point of consumption, are planned, implemented and controlled in the most effective and efficient way possible in order to meet the customers’ needs”.

Besides transport activities, logistics requires collective and coordinated provision of many services such as storing, foreign trade, customs, packaging, and distribution. Logistics services include a great variety of activities and operations, and companies which can provide these services in a consistent manner are called Logistics Service Providers or Logistics Companies.

Logistics is a rapidly growing sector. Globalisation has minimised the difference of quality among the products at the same price level. What is important now is to make a difference in services, which is providing the right products to the right customers in the right amount and conditions, at the right place and time, and at the right price. This level of performance can only be achieved by companies which specialise in logistics. Majority of the manufacturing and sales companies around the world prefer outsourcing and commission logistics firms for their logistics operations.

The head-spinning speed of technological advancements has facilitated the communication not only between the different departments of the businesses but also between different businesses. All this, today, falls under the category of Supply Chain Management. The decrease in the profit rates of businesses, due to the increasing global competition as well, can only be transformed into a sustainable business opportunity with an effective supply chain management. Competitive superiority of the future businesses will be determined by how well these businesses can manage their supply chains compared to their competitors. Logistics is one of the most important areas, both today and for the future, to have the competitive advantage.

In view of all the above-mentioned considerations, the Logistics Programme has been designed to educate the prospective professionals who will be able to follow the developments in the field in this environment of global competition, come up with creative and innovative ideas concerning industrial practices, and have the required knowledge and skills at an international level.